Burrito Boarder

Fresh Mex. Tasty vibe.

Create a new restaurant concept and launch it in arguably the worst economic climate in decades. That was the business challenge our clients faced in the summer of 2008.

Thus, our mission was to launch the brand and increase sales. Our solution: leverage our years of expertise growing action sports brands (X Games) as well as quick service restaurant franchises (Firehouse Subs), and create a series of fun, grassroots new trial campaigns starting with a proclamation to “Huck The Recession.”

Burritoboarder.com

BRANDING / INTEGRATED MARKETING / APPAREL

ITEMS PRODUCED:
STRATEGIC MARKETING PLAN / RETAIL CAMPAIGNS / LOGOS / POSTERS / TABLE TENTS / EMAIL BLASTS / DIRECT MAIL / EVENT SIGNAGE / BUILDING SIGNAGE / MOBILE SIGNAGE / BRANDED ITEMS / APPAREL